What business are you in? I have found this question poses a challenge in almost every engagement, surprising participants.
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There’s more than a moral obligation for companies to go green as environmental consciousness rises. Sustainability initiatives bring undeniable business benefits.
Among the countless ESG initiatives that companies have embraced, a notable effort has emerged from the Governance component — the push to diversify boards. There’s no doubt
More than once I have had to turn away business because we are asked to be a vendor. “What do you mean you are not going to
Would you engage with a financial services brand that you did not trust? I know I wouldn’t. Instinctively, we know that trust is the foundation of financial
Early last month, the acronym “ESG” was sprinkled across headlines. Pressure and scrutiny surrounding the label had intensified, with Securities and Exchange Commission examiners cracking down on
Top B2B Consulting Firm
We’re pleased to share that Tronvig has been named a “Top B2B Consulting Firm” by Clutch. It’s important to celebrate success to be
As an organization grows, there are inflection points that require urgent organizational alignment. Of these, organizational size is the simplest rough measure, but there are others.
“What is your organization?”
This is the first question from the Brand Pyramid. Most of our clients struggle to answer this question when asked in a workshop.
Jim Collins says, “A company should not change its core values in response to market changes; rather, it should change markets, if necessary, to remain true to