An article on June 15th in the Wall Street Journal by Nathan Koppel noted that “Law firms, particularly those that represent plaintiffs, are increasingly devoting resources to developing a presence online, where consumers—and potential clients—congregate.” The article mentions Sokolove Law, a Massachusetts-based firm that's spending $12 million annually on digital outreach (up from 1/4th of that in 2006). OK, this really isn't chump change.
