I came to New York in 1991, arriving with a only one suitcase and a vague plan for an extended visit. After my many years in Japan, New York was a bit of a culture shock.
I make a habit of telling my clients that they only have 5 seconds to convey their keynote brand message. And we work very hard to achieve this so that the website communicates its essential truths immediately and with word and visual expression.
These ads were done back in 2000 for Pantone as they were first expanding into fashion and home.